Lead Marketing Consultant and Brand Story Architect, Premera Blue Cross
Indranil Ghosh is lead marketing consultant and brand story architect at Premera Blue Cross. Prior to his current role, he was director of marketing at Premera and lead the advertising, branding, marketing communications, competitive intelligence and market research functions for Premera and its affiliate companies.
Indranil has over 20 years of experience in branding and advertising and has worked in the consumer products, technology and financial services industries in addition to health insurance. His previous roles include leading branding at Intuit and Allianz of America.
Indranil received a B.A. in history from Jadavpur University in Kolkata, India, and a B.F.A. in communication design with an emphasis on branding from Parsons School of Design in New York. An avid fan of public media, Indranil has experienced many "driveway moments" while listening to public radio. He lives in Seattle with his wife, two children and their retired racing greyhound.