Unauthorized, unaffiliated and unafraid reads the sign outside of Michael Hallatt's store in Canada. He is the owner of Pirate Joe’s, a small reselling store in Vancouver, Canada, that sells, among other things, Trader Joe’s products. He began by buying items from a Trader Joe’s in Bellingham and trucking them across the border to stock his shelves.
When Trader Joe’s realized what Hallat was doing, they were not very pleased. Now Hallat is fighting a lawsuit filed by Trader Joe's while continuing to smuggle peanut butter-stuffed pretzels across the border. So how does a store like his operate? The pirate himself explains.
Produced by Amina Al-Sadi.