The KUOW Audience

information requestFifty seven percent of KUOW's listeners live in households with a yearly income of over $75,000, and 45 percent live in households with income of more than $100,000 per year.

KUOW ranked in the top 10 among all stations in the market for reaching listeners who:

  • live in Seattle
  • live in King County
  • have a four-year degree
  • have an advanced college degree
  • are managers, professionals and proprietors
  • attended the symphony, opera or theater in the past year

©Scarborough, Average Persons Rank, Seattle- Tacoma Survey, Mar 2014-Feb 2015, persons 18+ yrs, M-Su, 6am-12Mid

KUOW delivers a loyal and dedicated audience:

  • Our 342,700 weekly listeners spend at least three and three quarter hours listening to KUOW's programming
  • More than 36,000 listeners support KUOW through their annual membership and half of KUOW's annual operating income comes from these donations
  • Over 32% of KUOW's audience say they listen to KUOW more than any other station

©Arbitron, Apr/May/Jun 2015, persons 6+ yrs, M–Su 6am–12Mid

More Information

To learn more about marketing your business on KUOW, contact John R. Hill, Director, Corporate Support at 206.616.6746 or complete our Information Request Form. You can also download our latest media kit.