Day Sponsorship

Annual gifts to KUOW at or above $360 allow you the opportunity to create an on–air day sponsorship message. Day sponsorship messages are aired twice on the day of your choice around 11:59 a.m. and 8:59 p.m. Please tune in ten minutes prior to air time as programming can change throughout the day. KUOW announcers make every effort to read each day sponsorship message, but programming changes, such as breaking news, may result in a message not airing.

Creating Your Message

Your message must be no more than 10 seconds in length or 42 syllables, including the introduction.

  • Day sponsorship may not be read anonymously or with a name other than what is on the member's account
  • Day sponsorship messages should be personal in nature: celebrating friends or family or commemorating a personal event, anniversary or birthday.
  • Messages that promote a business,  are political, religious, advocate a cause or are editorial will not be aired.
  • Messages may acknowledge a non–profit organization by name only and may not include additional details.
  • Language must be value–neutral (no qualitative words), verifiable and non–promotional.
  • KUOW reserves the right to evaluate and edit any message that do not conform to KUOW and FCC guidelines.

Scheduling Your Message

Please select two air dates. Your second date will be an alternative if your first choice is unavailable. Dates fill up quickly. If neither of the dates you have selected are available, KUOW will contact you.

Fill out the day sponsorship form and mail, fax or email it to KUOW at least one month prior to the requested air date. You may submit a day sponsorship form up to one year after the date of the contribution, and you may schedule the day sponsorship a maximum of three years from the current year. Please note that we cannot schedule a day sponsor message until at least $360 of the pledge has been paid or until your Evergreen payments have started.

Members with annual giving between $360 and $499 receive one day sponsor message, between $500 and $999 receive two day sponsor messages, and those with annual giving above $1,000 receive four day sponsor messages.

Please email us or call us at 206.221.2501 if you have any questions. Thank you for your support of KUOW!

Underwriting may be a more appropriate method to reach your audience. To learn more about underwriting your business or organization on KUOW visit our Business Support page.

*Section 399B of the Federal Communications Act of 1934 and Section 73.503(d) and 73.503(e), FCC 2d 255 (1994).